Privacy Policy

Privacy and Cookie Policy

This privacy policy is for and served by Serenity Creative Digital Art (Serenity), Brynteg, Hardcragg Way, Grange over Sands, Cumbria, LA11 6BH; and governs the privacy of its users who choose to use it. It explains how Serenity complies with the GDPR (General Data Protection Regulation), the DPA (Data Protection Act) [pre GDPR enforcement] and the PECR (Privacy and Electronic Communications Regulations).

This policy will explain areas of this website that may affect your privacy and personal details, how Serenity processes, collects, manages, and stores those details and how your rights under the GDPR, DPA & PECR are adhered to. Additionally, it will explain the use of cookies and the download of any documents, files or software made available to you (if any) on this website. Further explanations may be provided for specific pages or features of this website to help you understand how Serenity, this website and its third parties (if any) interact with you and your computer/device to serve it to you. Our contact information is at the foot of this page if you have any questions.

The DPA & GDPR 25 May 2018

This website complies with the DPA (Data Protection Act 1998) and GDPR (General Data Protection Regulation 2018).

Use of Cookies

This website uses cookies to better the user’s experience while visiting the website. As required by legislation, where applicable, this website uses a cookie control system, allowing the user to give explicit permission or to deny the use of/saving of cookies on their computer/device.

What are cookies? Cookies are small files saved to the user’s computer’s hard drive that track, save, and store information about the user’s interactions and website usage. This allows the website, through its server, to provide the users with a tailored experience within the website.

Users are advised that if they wish to deny the use and saving of cookies from this website onto their computer hard drive, they should take necessary steps within their web browser security settings to block all cookies from this website and its external serving vendors or use the cookie control system upon their first visit. For more information on the use of cookies, please visit

Website Visitor Tracking

This website uses tracking software to monitor its visitors, to understand better how they use it. The software will save a cookie to your computer’s hard drive to track and monitor your engagement and usage of the website, but it will not store, save, or collect personal information.

Downloads & Media Files

Any downloadable documents, files or media made available on this website are provided to users at their own risk. While all precautions have been undertaken to ensure only genuine downloads are available, users are advised to verify their authenticity using third-party anti-virus software or similar applications.

Contact & Communication with Serenity

Users contacting Serenity through this website do so at their discretion and provide any personal details requested at their own risk. Your personal information is kept private and stored securely until it is no longer required or has no use.

Where Serenity has clearly stated and made you aware of the fact, and only where you have given your express permission, it may use your details to occasionally send you products/services information through a mailing list system. 

If you wish to receive a copy of any information held about you that you have provided to Serenity for its Privacy Policy Officer to respond to such contact about services provided, then please email

Email Mailing List & Marketing Messages

In the future, Serenity may operate an email mailing list programme to inform subscribers about products, services and the latest news. Users can subscribe through an online automated process only with explicit permission. Subscriber personal details are collected, processed, managed, and stored by the DPA/GDPR named above. Subscribers can unsubscribe at any time through an automated online service or, if unavailable, other means as detailed in the footer of sent marketing messages. The type and content of marketing messages subscribers receive, and if they may contain third-party content, will be clearly outlined at the point of subscription.

Where Serenity Stores Your Personal Data

Serenity will use accepted standards to store and protect the personal data it collects, including encryption if appropriate.

All data you provide to Serenity is stored on its secured servers within the UK. In some circumstances, your information may be transferred to and stored in a country outside the UK/EEAabouto the provision of services. The laws in these countries may not provide you with the same protection as in the UK/EEA; however, any 3rd party referred to above outside of the UK/EEA has agreed to abide by European Data Protection laws (The Privacy Shield) in respect of the transfer of your data, processing, and storage of any personal data. You consent to its transfer and storage by giving your data to Serenity. However, Serenity will ensure that reasonable steps are taken to protect your data by this privacy policy.

Whilst measures such as encryption are in place, and Serenity uses strict procedures and security features to prevent unauthorised access, the transfer of data via the internet can never be fully guaranteed. Therefore, all data you transfer to this site is at your own risk.

Any sensitive data is encrypted and protected.

External Website Links & Third Parties

Although Serenity only aims to include quality, safe and relevant external links, users are advised to adopt a policy of caution before clicking any external web links as and when and if they are mentioned on this website.

Despite its best efforts, Serenity cannot guarantee or verify the contents of any externally linked website. Users should note that they click on external links at their own risk. Serenity cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Social Media Policy & Usage

Serenity adopts a social media policy to ensure its business is conducted accordingly online. While it may have official profiles on social media platforms, users are advised to verify the authenticity of such profiles before engaging with or sharing information with such profiles. Serenity will never ask for user passwords or personal details on social media platforms. Users are advised to behave appropriately when engaging with Serenity on social media.

There may be instances where this website features social sharing buttons, which help share web content directly from web pages to the respective social media platforms. You use social sharing buttons at your discretion and accept that doing so may publish content to your social media profile feed or page. The resources section below contains information about social media privacy and usage policies.

Resources & Further Information

How Serenity uses your Data:

  • To process orders that you have provided to it;
  • To provide you with products and services;
  • To comply with any contractual agreements it has with you;
  • To help it identify you and any account you hold with it;
  • To enable it to review, develop and improve the website and services;
  • To provide customer care, including responding to you if you contact it with a query;
  • To enable it to administer accounts and keep track of billing and payments;
  • To detect fraud and to make sure what you have told it is correct;
  • To carry out marketing and statistical analysis;
  • To notify you about changes to its website and services;
  • To provide you with information about services that you request from it or which it feels may interest you, where you have consented to be contacted for such purposes, and
  • To inform you of service and price changes.

Data Breaches

In the event of a data breach, Serenity shall ensure that the obligations under applicable data protection laws are complied with where necessary.

Security & Access Compliance

Serenity takes the security of personal data seriously and makes all efforts to protect the information against loss and unauthorised access. It uses procedures to secure the storage of personal information and works with its customers to protect the security of personal data during any transfer to or from it. Serenity uses firewall technology to protect against intrusion from unauthorised parties, and it has processes in place, including password protection and cryptography, to secure against such intrusion.

This website security is constantly reviewed, and all information is limited to authorised personnel only. Any personal information loss, misuse, or alteration by contractors or other parties is strictly prohibited. If required, Serenity will follow up with appropriate action. Furthermore, any contractors are bound by confidentiality and non-disclosure agreements.

Serenity may be required to disclose your personal information if specifically ordered to do so legally.

Changes to this Privacy Notice

Serenity will keep this Privacy Notice under regular review and will place any updates on this webpage. This Privacy Notice was last updated on 21 August 2023. Contact Information:

Serenity – Terms and Conditions page

Hi, I'm so glad that you like my photos. Please contact me first before using them. I am happy to licence them for no charge for voluntary sector groups and for a fee for commercial use. Contact information can be found here: